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Nobody Needs UX
2025-11-20 , Stage 1 (first floor)

This keynote takes you on a provocative journey through the evolution of User Experience, starting with key milestones in UX history before examining today's landscape. We'll explore amusing examples of overly ambitious UX concepts alongside life-saving implementations that demonstrate how essential thoughtful design becomes in truly critical situations.

Looking toward the future, we'll examine why UX is becoming increasingly important – spanning AI interfaces and the ethical questions of human-machine interaction. This talk delivers an entertaining yet profound analysis of why good UX is far more than just "nice to have" and explores the responsibility we carry as designers of our digital world.

Through spectacular failures and inspiring successes, this presentation demonstrates why UX matters more than ever in today's complex technological landscape.


Level:

Beginner

Vicky Pirker is a User Experience consultant who bridges the gap between people and technology with strategic insight and genuine passion.
Drawing on her expertise in understanding user needs, business objectives, and technical possibilities, she crafts innovative solutions by asking the right questions and diving deep into complex challenges.
Beyond her consulting work, Vicky is an international conference speaker and champions diversity in tech as a Google Women Techmakers Ambassador and Hacker School Inspirer.

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