2023-10-12 –, Conference room
This presentation is about Augmented Reality, what it is and what it can be. It might be silly and simplistic to refer to the "Pokemon Go effect", but in fact there is a crucial aspect that we should embrace and promote: technology that stimulates interactions with the real world and real people as opposed to sucking users into predefined echo chambers.
A new paradigm is now starting to surface in the form of persistent Augmented Reality which allows us to experience digital content in a physical space collaboratively, and more importantly, collectively interact with that content. LIDAR technology is important in this aspect in order to map our environment and give us a presence in that digital layer.
One of the most beautiful things in museums, besides art or historic artifacts, are corners where kids can draw and share their interpretations by hanging their creations on a wall. It gives us a glimpse inside their minds and in the artworks or relics themselves.
Dropping audio, text, image, video of the beholder next to a work of art will complement it, elevate it, allows you to interact with it and leave a longer lasting impression and/or food for thought you can take home and digest. Persistent Augmented Reality is the technology that can do just that...