Mozilla Festival 2021 (March 8th – 19th, 2021)

Mozilla Festival 2021 (March 8th – 19th, 2021)

Project Immerse - a deepfake paranoid thriller exploring misinformation and deception

  • NEW TIME -
    Please check your inbox if you registered for this session before March 10th.

Project Immerse is a deepfake paranoid thriller that places upwards of 100 participants within a virtual experience that mixes story, play and web pervasive technologies. Designed to work in Zoom and Miro, a collaborative whiteboard platform, Project Immerse takes these web tools and subverts them into a thrill ride that leverages elements of film, immersive theatre, ARGs and escape rooms into a collaborative storytelling experience. The piece explores the challenges associated with deepfakes, shallow fakes and bots. All the images, videos, audio and text- about 90% of the experience is created with AI. The end result is a unique storytelling experience that explores deception, conspiracy, and the way humans create meaning and make connections. The experience starts in the waiting room of Zoom, so be prepared to arrive early and to keep on the chat for more instructions.
This session is hosted on a third party website.


We're hoping that many efforts and discussions will continue after Mozfest. Share any ideas you already have for how to continue the work from your session.:

Project Immerse is a multi-year design research project. The digital literacy portion of the project is part of the Columbia University School of the Arts' Digital Storytelling Lab. In addition the project is supported by the Brown Institute for Media Innovation and will be granted for the 2020 - 2021 cycle. We'll be touring Project Immerse to festivals, conferences and schools over the next two years.

How will you deal with varying numbers of participants in your session?:

Project Immerse is designed to work for 20 to upwards of a 100 participants. It's flexible in its design and is fully immerse.

Lance is recognized as a pioneer in mixing storytelling and technology. He teaches at Columbia University School of the Arts and co-founded the school's Digital Storytelling Lab.