Mozilla Festival 2021 (March 8th – 19th, 2021)

Mozilla Festival 2021 (March 8th – 19th, 2021)

Stop Scaring People about AI

The films, books, and journalism that we are creating about AI are not helping. By creating narratives that only show futures where artificial intelligence systems have made the world worse, we are disempowering audiences. If we are to create legislative change around AI, we need cultural change first. We need to tell different stories.

In this workshop, Harmony Labs will have audiences identify narratives from a set of movies, books and news stories. We will then compare these narratives with those Harmony identified after analyzing Mozilla’s survey of 68,000 users and 7,000 news articles around AI.

Then we will present our findings from studying audience reactions to the 2019/2020 Creative Media Awards, and offer a set of recommendations for makers to help push audiences towards productive narratives. We’ll practice this by making a set of memes together.


What is the goal and/or outcome of your session?:

Media makers have a framework to evaluate whether they are contributing to healthy narratives around AI.

We're hoping that many efforts and discussions will continue after Mozfest. Share any ideas you already have for how to continue the work from your session.:

Harmony Labs is working with Mozilla and Consumer Reports to publicly document our work in tracking narratives around AI and making these results consumable by laypeople and media makers.

How will you deal with varying numbers of participants in your session?:

We would want to do our excercises in breakout rooms, which should scale up to a reasonable number. Hopefully all the breakout rooms could report back to the larger group, though we might have to limit the time of the report outs if we get large numbers.

Documentary Filmmaker and Interactive Producer. Do Not Track, OK Google, Rip! A Remix Manifesto. Impact Producer for Mozilla's Creative Media Awards.