As digital platforms continue to monetize attention, targeted advertising has become both a cornerstone of the internet economy and a flashpoint for public concern. Can we build an internet where advertising respects user autonomy, promotes safety, and earns trust? Or is the very model fundamentally flawed?
As Mozilla’s Senior Vice President of Strategy and Operations, Suba Vasudevan is responsible for leading Mozilla’s operational strategy to bring better, more relevant products to new audiences.
Suba spent well over two decades leading small and large teams in strategy, operations, analytics, customer support and trust & safety. She has nurtured and expanded critical global organizations within Meta (formerly Facebook), driving innovation and trust. Prior, she advised clients across industries at KPMG’s Advisory Services and began her career as a journalist in India, exploring the intersection of technology and business.
Katie has over 20 years’ experience in the media sector, with 15 of those focused on digital advertising, marketing technology and data strategy. Taking on the additional responsibility for spearheading Omnicom Media Group’s GDPR program in 2017 led Katie to pioneer the emerging field of advertising ethics at OMG, including establishing the group’s first Data Ethics Board before going on focus exclusively on privacy, ethics and compliance. With a focus on transparency and a mission to de-mystify complex, data-driven areas of marketing, Katie has created a series of client and agency events, white papers and round tables, all aimed at decoding complex technical processes and asking people to consider the human and ethical impact of these digital transactions. In her current role, she works with agency and client teams to ensure that both regulatory factors and wider ethical considerations form part of our product development process.
Marty Swant is a freelance journalist covering the intersection of technology, marketing, media and policy, with recent stories published in The New York Times, Fast Company, Inc., Adweek, VentureBeat and other outlets. Previously, Marty spent a decade covering innovation, advertising, and regulatory issues including data privacy, AI and antitrust at Digiday, Forbes, Adweek, and the Associated Press. He also has appeared on CNBC and MSNBC, and moderated talks at major industry conferences including Web Summit, CES, Mobile World Congress and Advertising Week.
Originally from Minnesota, Marty is a graduate of Mizzou's journalism school and now lives in Brooklyn with his wife, Emily, and their dog, Willoughby.