The Box: A Satirical Startup To Highlight Our Deepfake Dystopia

🚀 It’s finally out: the world’s first anti-deepfake wearable.

2025’s most-anticipated tech launch.

It’s simple, it’s elegant, it’s versatile, and it's fortunately a complete joke. Phew.

Come try The Box at MozFest!

  • Keep your face safe from unwanted photos
  • Choose an avatar to replace you in the real world
  • Experience analog AR for the first time

Along the way, learn more about The Box's features and our pioneering founding team.

About

The Box, previously featured by The Verge, is a satirical, dystopian startup by Nitya Kuthiala and Louis Barclay, to show what could happen if we fail to stem the tide of adult deepfakes targeting women.

We hope this absurd, appalling installation will first make you laugh, and then make you think. And then make you laugh again, and then make you think again. And finally, perform those two same actions in a recursive loop for the rest of your life.

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The speaker’s profile picture
Louis Barclay

Senior Fellow at the Mozilla Foundation, Fellow at the Shorenstein Center at Harvard Kennedy School, Editor at Attention (https://attention.to).

The speaker’s profile picture
Nitya Kuthiala
The speaker’s profile picture
Nitya Kuthiala