Margaritha Groenendijk
I am Chief Architect at Engineering is Easy, working in aerospace and defence consulting. I hold a PhD in environmental and geospatial modelling, and I have spent over 20 years across climate research, data science, AI, and developer advocacy.
I also run Living is Easy, where I work as a certified mindset consultant focused on how habits, self-image, and mental programming drive results. That work has given me a deep understanding of how paradigms shape behaviour for both individuals and teams.
Session
Every team runs on unwritten rules. Habits that shape how decisions get made, how failure is handled, and what is safe to say. This talk provides a framework for reading those rules, understanding the collective self-image that drives team behaviour, and influencing culture from any position. With a look at how AI adoption is forming new rules in real-time, you will leave knowing how to decode the system you are in and start shifting it.