RoboCon 2026

“Yes we can do that with Robot Framework!!!” -The Art of Convincing Leaders to use Robot Framework
2026-03-05 , RoboCon Online

In today’s fast-paced tech landscape, we work with a wide range of tools and technologies. However, convincing non-technical stakeholders, such as business users and leadership teamsto adopt a particular tool or framework can often be challenging.

In this talk, we will explore ideas, proven techniques and practical strategies to effectively communicate and convince people to use Robot Framework, build stakeholder confidence, and drive organizational adoption.


As a Technical Pre-Sales Professional and Advisory Automation Solution Architect, I often work with global clients on automation proposals and consulting engagements. Provided the right fit, it’s relatively easy to convince technical teams to use Robot Framework, but the real challenge lies in influencing leadership and business stakeholders — who often make final decisions based on factors like cost, support, and ecosystem dependencies.

In this Talk we will go over a full length process of how we can understand an Automation ecosystem and how we can convince both Company and Client management in using Robot Framework.

In this talk, we’ll walk through a complete process for understanding an organization’s automation landscape and effectively positioning Robot Framework as the right choice — both technically and strategically.

We’ll explore key unique selling points (USPs) of the framework, including:

Ease of use
Flexibility and adoptability
Support for various tech stacks
Extensive library ecosystem
Availability of ready made libraries
Space for Cusomization
Vast community support
Comparison with other Licensed and low code tools in the Market

This session aims to equip Robot Framework enthusiasts and practitioners with practical insights on how to make a compelling pitch into using Framework.


Categorize / Tags:

Robot-Framework-Sales Automation-Consulting

Is this suitable for ..?: Beginner RF User, Intermediate RF User, Advanced RF User