2025-10-16 –, Hall 2
Discover how a simple hackathon project turned into a kick-ass micro-service for search personalization. In this talk, I’ll share the story of building a lightweight, AI-driven solution designed to deliver smarter, more relevant search results.
We’ll walk through the problem it solves, the simplest approach to tackling it and the key takeaways that can inspire similar innovations. Whether you're a UX enthusiast, developer, or just someone who loves practical AI applications, this session will share insights you can hopefully put to use right away.
It's not rocket science. Let’s demystify personalized Search together because sometimes, small hacks lead to big impacts.
15+ years experience across 4 continents translating complex UX concepts into measurable business outcomes. Improving experiences for millions of users of startups, Fortune500 companies, Consultancies and clients across the globe.
I enjoy contributing towards the company's strategic direction and planning, and thrive on on-hands projects, leading Design Thinking workshops, online & offline collaborations with on and off-site Tech teams & cross-verticals stakeholders.
I volunteer my expertise to startups who need UX input/designs and are looking to fundraise. One such contribution was a startup that got acquired by Google and is now part of Google Cloud.