2025-10-16 –, Hall 3
Straight UX degrees were rare; now there’s an abundance—yet many programs still struggle to prepare people for messy, real projects. This talk reframes UX education around competencies, coached practice, and evidence: what to learn, how to learn it, and how to show it counts—especially for professionals switching mid‑career. We compare formats (online courses, certificates, part‑time degrees), debunk “instant‑expert” myths, and equip you with takeaways to move faster toward meaningful UX impact.
Author and program director of the master’s degree program User Experience Management at the University of Applied Sciences Technikum Wien. Co-founded the university’s usability lab and supported as well as led several research projects. More than fifteen years of teaching and research experience regarding usability and user experience in speech recognition, e-health, mobile and web applications. More than fifteen years of experience with professional usability testing including mobile and remote eyetracking.